Skyro, an SEC-registered fintech company in the Philippines, understands that for many Filipinos, progress starts with small wins. These can be as simple as buying a refrigerator, a washing machine, or a new phone. However, even essential purchases like these rarely come easy and often require careful trade-offs with daily expenses.
This reality plays in the lives of many hustling Pinoys like Ashley and Robina. Before most people are awake, Ashley, a 39-year-old mother and vendor, is already at the seafood market. By the time the day ends, she has spent 14 to 15 hours on her feet, managing her customers and keeping her small business afloat. Robina, a 27-year-old all-around worker, faces a different kind of grind. She balances her full-time job as an insurance agent while running a sari-sari store, a karinderya, and a small printing business on the side.
For both, the diskarte to grow is clear, but access to financial support is not always within reach. This is echoed by the 450+ municipalities and cities across the country that still remain unbanked.
“Many Filipinos want to progress, but hesitation to use financial tools often comes from real barriers – from complicated applications to the perception that these tools are only for those well off in life,” said Iya Lelyanova, Head of Marketing at Skyro. “For small business owners and average Filipino families, this can mean putting plans on hold even when they are ready to grow.”
Recognizing these challenges, Skyro aims to make financial support more accessible, helping Filipinos like Ashley and Robina turn their diskarte into real life wins.
For Ashley, Skyro has helped support both her work and responsibilities. With her long hustling hours at the seafood market, alongside her duties to her family at home, she heavily relies on her devices to manage both her personal and business needs. Through Skyro, Ashley was able to easily avail of product loans to purchase a mobile phone and a refrigerator, helping ease her daily responsibilities.
One of the biggest advantages for her has been the convenience and flexibility of the payment process. “Perfect siya for me,” Ashley shared, noting that manageable installment terms and convenient payment options make it easier to stay on top of payments while focusing on work.
Robina has also found Skyro useful in supporting her entrepreneurial journey. Juggling her day job as an insurance agent and side businesses, she first used Skyro’s product financing to purchase appliances such as a refrigerator and a speaker. She later tapped into Skyro’s cash loan offering to help grow her sari-sari store, karinderya, printing and photocopying services, and other personal ventures.
Access to credit has become a practical way for Robina to support and grow her sources of income, allowing her to continuously reinvest in her businesses.
Stories like Ashley’s and Robina’s show how accessible financial tools can support everyday progress. Whether it’s small steps or bigger milestones, every step forward becomes more achievable with Skyro's financial products.
Skyro continues to be a partner of every Filipino by providing accessible financial products for both personal needs and entrepreneurial pursuits. From diskarte to abante, the goal is to help Filipinos turn everyday effort into steady, meaningful progress over time.
Building on stories like Ashley’s and Robina’s, Skyro now offers a closer look into the realities behind these journeys through its upcoming BossKarte Stories, highlighting how Filipinos thrive in work, business, and daily life through their own diskarte. The series is available on Skyro’s YouTube channel.
Diskarte is how many Filipinos move forward. It shows up in everyday decisions, in the small ways people make things work, and in the effort to build something more for themselves and their families.
To start your journey and enjoy the flexibility Skyro offers, download the Skyro app for free on the Apple App Store for iPhone users and Google Play for Android users, or visit skyro.ph. You can also follow Skyro on Facebook, Instagram, LinkedIn, YouTube, and TikTok.
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